Call Tracking / Attribution

CallRail pricing and fit for trades

Call tracking and conversation intelligence so home service marketers know which campaigns produce bookable jobs.

Key facts

Prices checked October 21, 2026 on callrail.com. Prices change, so confirm with the vendor before you buy.

Pricing
Lead Tracking $50/mo, Lead Tracking Complete $95/mo, Lead Conversion $150/mo, Lead Conversion Complete $195/mo, each plus usage. Voice Assist AI answering starts at $95/mo. 14 day free trial.
Price status
Published by the vendor
Billing
flat plan plus usage
Books into
Not confirmed for ServiceTitan, Jobber or Housecall Pro
Category
Call Tracking / Attribution
Trades focus
Home services, Agencies serving trades
Website
callrail.com
Source
Public source (Cited for missed call / small business call research context in plumbing AI receptionist guide)

FAQ

How much does CallRail cost?
Lead Tracking $50/mo, Lead Tracking Complete $95/mo, Lead Conversion $150/mo, Lead Conversion Complete $195/mo, each plus usage. Voice Assist AI answering starts at $95/mo. 14 day free trial. Checked October 21, 2026 on callrail.com.
How does CallRail bill?
CallRail bills flat plan plus usage.
Does CallRail book into ServiceTitan, Jobber or Housecall Pro?
We haven't confirmed a native booking integration with ServiceTitan, Jobber or Housecall Pro. Ask CallRail how bookings reach your software.
What trades is CallRail for?
Trades focus on file: Home services, Agencies serving trades.
What are the alternatives to CallRail?
The closest matches on TradePhone are WhatConverts, Convirza and Ringba, based on shared trades, booking integrations and price.

Appears in: Call tracking software for home service businesses

Alternatives to CallRail

Ranked by how close they are: shared trades, booking integrations, billing model and starting price.

WhatConverts

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Lead tracking and reporting software with full featured call tracking and lead analytics for marketing campaigns.

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Pricing: From $30/mo plus usage

Convirza

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Conversation intelligence for home services with ServiceTitan integrations.

HVACPlumbingElectricalHome services
Pricing: From $29/mo; AI voice from $0.50/min

Ringba

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Enterprise call tracking for performance marketers and pay per call campaigns.

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Pricing: From $127/mo annual plus usage

Nimbata

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Pricing: From $0 plus usage; Pro $39/mo

CallTrackingMetrics

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Track calls, texts, forms and chats in one platform, with AI insights to improve routing, boost conversions and prove ROI.

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Pricing: See vendor

InCall IQ

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Call intelligence that analyzes every inbound and outbound call and shows why leads convert.

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Pricing: Custom quote, no public price

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